
I'M
Shane Powell.
UI/UX Designer

01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN SOFTWARE
Sketch
85%
Axure
70%
Figma/Figma Make
95%
Adobe Suite
85%
Craft
80%
Claude Design
85%
Claude Code
80%
I design thoughtful, scalable digital experiences that balance usability, clarity, and real user needs. With a strong product mindset, I specialize in simplifying complex systems into intuitive, engaging interfaces. I actively collaborate with AI as part of the design process—using it to accelerate ideation, prototype faster, and uncover deeper user insights—while ensuring human-centered decisions remain at the core.
I’ve worked across web and mobile products, partnering closely with cross-functional teams to ship meaningful, high-impact features. My goal is to create seamless, accessible experiences that deliver immediate value to users while continuously evolving through data, research, and intelligent tooling.

02 PORTFOLIO
MY LATEST WORK. SEE MORE >

03 Experience
Sept 2024 - Present
Rohirrim
Senior UI/UX Designer
At Rohirrim led UI and UX strategy, creating scalable Figma design kits and led the team into Claude Design practices. Helped developed high-fidelity prototypes and designed user study flows, using insights to refine the experience and drive platform growth.
Oct 2023 - Aug 2024
ISRD Systems
July 2021 - Aug 2023
UI/UX Architect
As the lead UI/UX designer, I established infrastructure and processes for global projects, specializing in ADA compliance. I introduced user research and information architecture methodologies, enhancing user experiences.
CVS
Experience Designer
Worked on a variety of CVS sites including Retail, Caremark & Specialty. I became the subject matter expert for iOS and Android designs. Worked closely with multiple teams to align all media to be cohesive.
Aug 2021 - July 2022
CareerFoundry
UI/UX Instructor
As an instructor I was tasked with getting new students acclimated with the foundational work needed to become a UI designer by teaching online classes, mentoring the students, and reviewing work.
April 2019 - July 2021
1/ST Technology
UI/UX Design
Lead UI/UX designer for 1/ST Bet application. My responsibilities included conducting user studies, user flows, wireframes, AB testing, designing user interfaces, creating semi-functioning prototypes, and creating a design system for 1/ST BET.
July 2014 - March 2019
Dick's Sporting Goods
UI Designer
Lead major Dick’s Sporting Goods projects such as the retail homepage, DSG footwear calendar, lifestyle pages, and holiday engagement pages. I also collaborated with vendors such as Nike, adidas, Apple, UA, and The North Face to bridge the gap between our brand guidelines.
Jan 2012 - July 2014
Marc USA
Interactive Specialist
Lead design, development & and QA on email layouts and email templates for brands such as Rite Aid, True Value, Cooper Tires, and PA Lottery.

CONTACT
I would love to work with you. Please reach out and let's make some magic.

